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10 Things every employee should know about their company

Margie Davis No Comments

Regardless of which department you belong to, knowing these 10 things about your company will make you more valuable to the company.

 

1. The company’s current share price (if it is publicly traded)

 

2. Market share or growth over the last two years

Has your company grown at all over the last two years, and if so, by how much?

 

3. Primary product brands or services offered

Do you absolutely know everything that your company sells? Can you name them all off the top of your head?

 

4. How the company makes money

In a company that provides a variety of products and services, it’s still important to identify the top sellers.

 

5. How customers are being satisfied

What purpose does the product or service hold for the customer, are you meeting their needs?

 

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6. How the product is manufactured or service is delivered

Understand where the product or service is coming from, what does it take for it to be delivered to the customer.

 

7. How products/services are developed, marketed, and sold

What’s the company proposition of value? What do you sell? How do you sell? These are all essential questions that should be answered.

 

8. Customer retention and attraction strategies

After a sale is completed, what does the company do to encourage a repeat consumption?

 

9. Key suppliers and customers

Knowing who they are will enable you to prevent faux pas with key clients or suppliers. These are people that keep your company running smoothly, don’t jeopardize it.

 

10. What gives your company a competitive advantage?

A key question! You know the products and the services that are being sold, but what is their competitive advantage amidst your competitors? Are you selling what other people are selling? I certainly hope your answer to that was not ‘yes’.

 

Sources: PaulSohn

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